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Feature · White-label

White-label insurance calculators under your own brand

For agencies that want no third-party name on their client experience, and for marketers who serve many agencies: hide the badge, put calculators and the portal on your own domain, and send every notification from your own mail server.

White-label removes InsuranceQuoteWidget from what your visitors and team see. The "powered by" badge disappears, calculators can run on a domain such as calculators.youragency.com, the dashboard portal runs on your own domain with your branding, and lead emails go out under your name through your own SMTP server. It is included on the Agency and Enterprise plans.

How it works, step by step

White-label

  1. Choose your domains

    Pick a calculator domain, such as calculators.youragency.com, and a domain for the branded portal.

  2. Point DNS

    Add the DNS records the dashboard shows you, so the domains resolve to your calculators and portal.

  3. Add your brand

    Upload your logo and set the name and colours used in the portal and emails.

  4. Connect your SMTP

    Enter your mail server details so lead and team emails are sent from your own address.

  5. Hide the badge

    Switch off the "powered by" badge on calculators and widgets.

What you get

No badge

Remove the "powered by" mark from every calculator and widget.

Your domains

Calculators and portal on domains you own.

Your SMTP

Lead and team emails sent from your mail server, in your name.

Included on both paid plans

White-label comes with the Agency and Enterprise plans.

What does white-label change for visitors and staff?

Visitors see your brand on the calculator with no "powered by" badge, and any calculator link uses your own domain. Staff and clients sign in to a portal on your domain with your branding. Lead notifications and team emails arrive from your address, through your SMTP server, so nothing points back to a third party.

  • "Powered by" badge hidden on calculators and widgets
  • Calculator domains such as calculators.youragency.com
  • Branded portal on your own domain
  • Agency-branded emails sent through your own SMTP

How do marketers serving several agencies use white-label?

A marketer who runs websites or HighLevel accounts for many agencies can present the calculators as part of their own service. Each client gets branded calculators on their site, leads routed to their own HighLevel sub-account by webhook, and a portal that carries the marketer's brand rather than ours. Seats let client staff sign in.

The Agency plan includes 5 custom domains and 5 seats; the Enterprise plan is unlimited. The insurance calculators are part of the Enterprise plan, so marketers building insurance funnels usually start there. See solutions for agency marketers.

Does white-labeling change who is responsible for compliance?

No. The agency that markets insurance is responsible for its licensing, carrier appointments and the consent language on its forms, whether or not our name appears. Keep the estimate-not-a-quote disclaimer visible on every calculator, and make sure each client agency's consent wording matches how it actually calls and texts leads.

If you are a marketer rather than a licensed producer, avoid presenting yourself as the agency in calculator copy or emails. The calculator and lead form should identify the licensed agency the visitor is dealing with. Not legal advice; check with the agency's compliance contact.

FAQ

Questions agencies ask

Answers first, details after.

Which plans include white-label?

White-label is included on the Agency and Enterprise plans and not on Producer. Insurance calculators are part of the Enterprise plan; see pricing for current prices and limits.

Can I put calculators on my own subdomain?

Yes. Use a calculator domain such as calculators.youragency.com. The dashboard shows the DNS records to add at your domain host.

Will my clients see the InsuranceQuoteWidget name anywhere?

With the badge hidden, your own domains and your branding on the portal, visitors and staff work under your brand. Emails go out through your SMTP server from your address.

Why would I use my own SMTP server?

So lead alerts and team emails come from your domain and your name, and land in inboxes the way your other mail does. You also keep control of the sending reputation.

How many custom domains can I add?

The Agency plan includes 5 custom domains. The Enterprise plan has no limit.

Can I resell calculators to the agencies I market for?

You can include branded calculators in the services you provide to client agencies. How you package and price that service is up to you; talk to us if you want to set up several client agencies under one account.

Does white-label hide the disclaimer?

No, and it shouldn't. The disclaimer that results are estimates rather than quotes stays on each calculator; you can edit its wording but should keep that core point.

Is my portal secure on my own domain?

Yes. Custom domains are served over HTTPS, sign-in supports two-factor authentication, and each workspace is isolated. See security for detail.

InsuranceQuoteWidget

Leads that arrive with the numbers attached.

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